Why use WordPress for your website?

Why use WordPress for your website?

If you ask most people, they will tell you that WordPress is a blogging platform. That is both true and false. WordPress is used by http://wordpress.com to power many, many blogs. But, WordPress itself is not a blog. It is a powerful content management system. According to one definition a blog is: a shared on-line journal where people can post diary entries about their personal experiences and...

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Implementing WordPress in Corporate and Educational Environments

Implementing WordPress in Corporate and Educational Environments

In 2009, I gave a presentation at WordCamp 2009 called “Implementing WordPress in Corporate and Educational Environments. Here are the notes from my presentation: Here is a small part of my...

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There is no exit from the information superhighway

There is no exit from the information superhighway

The following begins an article from Business Week: For companies, resistance to social media is futile. Millions of people are creating content for the social Web. Your competitors are already there. Your customers have been there for a long time. If your business isn’t putting itself out there, it ought to be. The statement is absolutely correct, as far as it goes. But, in fact,...

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Your Marketing IS Interactive

Your Marketing IS Interactive

For today’s online and connected consumer, your marketing strategy IS interactive. You have no choice. Even if your marketing strategy includes glossy brochures or television/radio ads, the consumers are responding to your marketing. Your campaign is interactive, even if you are only taking part in the conversation by releasing your brochures or ads. For example, Company X decides to...

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Does Your Business Need a Blog?

Does Your Business Need a Blog?

A business blog is an excellent (almost necessary) tool to connect to your customers and clients through social media. The blog will provide an medium for your customers to learn more about your company, services, or products and as a primary source for online interactions and business relationship. Unfortunately, when people think about blogs, they think about snippets of life concerning movie,...

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Hide “Back to Top” Links

Hide “Back to Top” Links

Often, web pages will include links at the top of the page which reference paragraphs or sections lower on the page. A recent client’s web page had a list of links at the top of the page. Each link would cause the page to scroll down to that particular section of the web page. The client wanted the user to be able to quickly return to the top of the page, but he did not want “Back to...

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